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Food Inc

July 18, 2010

If you care about your health, the health of the environment and living sustainably, you must see Food Inc

From the official website: “In Food, Inc., filmmaker Robert Kenner lifts the veil on our nation’s food industry, exposing the highly mechanized underbelly that has been hidden from the American consumer with the consent of our government’s regulatory agencies, USDA and FDA. Our nation’s food supply is now controlled by a handful of corporations that often put profit ahead of consumer health, the livelihood of the American farmer, the safety of workers and our own environment. We have bigger-breasted chickens, the perfect pork chop, herbicide-resistant soybean seeds, even tomatoes that won’t go bad, but we also have new strains of E. coli—the harmful bacteria that causes illness for an estimated 73,000 Americans annually. We are riddled with widespread obesity, particularly among children, and an epidemic level of diabetes among adults.

Featuring interviews with such experts as Eric Schlosser (Fast Food Nation), Michael Pollan (The Omnivore’s Dilemma,In Defense of Food: An Eater’s Manifesto) along with forward thinking social entrepreneurs like Stonyfield’s Gary Hirshberg and Polyface Farms’ Joel Salatin, Food, Inc. reveals surprising—and often shocking truths—about what we eat, how it’s produced, who we have become as a nation and where we are going from here.”

It’s interesting how little we know about where our food comes from. We eat, but we don’t question the source. If it comes in a box or a packet and it tastes good, we don’t care if it’s not produced ethically, or contains numbers and chemicals we can’t pronounce and probably shouldn’t ingest. We’ve become so far removed from our relationship with nature and the delicate balance between sustainable farming and feeding the masses.

Whilst this film reveals some alarming practices in the American food industry, it also has a positive message about how we can advocate for change…

In relation back to my previous post on World Industrial Design Day 2010, as informed consumers, we can help create positive change, by how we shop, where we shop and what we spend our precious earnings on. Vote with your wallets and buy organic, local, and directly from farmers. Talk to them about their practices and build relationships with them which show you care. Give them 100% of the dollar they should earn from their hard work, instead of the 5% they receive from the supermarket juggernauts. Turn farming back into farming and not the industrialization of mass agriculture which it has become.

The impact of making food healthier for ourselves will have direct and powerful repercussions on the health of our planet… This is a global issue… This concerns all of us…

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